Just Imagine, where will you be in 3, 6 or 12 months time if you just took a chance and started today?

I can’t even begin to tell you the amount of times someone has said to me they were waiting to start posting on instagram / building their brand because they wanted to wait to have their logo finished, their brand guide complete, a professional photoshoot, their website finished etc etc etc….

Sure, having a solid strategy in place of how you will get from point A to B is great, however when you're just starting out you shouldn't be waiting to finalise an elaborate strategy, an expensive website or even an offer before you start building your audience.⁠

You started this business for a reason, what was it?⁠

You had someone, an ideal client in mind, who are they?⁠

You had a solution for a problem, what was it? ⁠

✨⁠

Just start. Start now. ⁠

Start building an audience.⁠

Start sharing your knowledge. ⁠

Start developing relationships.⁠

Start building your reputation as an expert.⁠

If you chose to wait until you were 'ready' to launch, who are you going to be launching to? 🤷‍♀️⁠

Who will buy your offer, your product, if no one knows about you? ⁠

Start imperfectly. ⁠

Remember that nothing is set in stone and if you decide to slightly change course, you have the freedom to do that, taking your loyal fans along for the journey. ⁠

Now, who's ready to leap?

Photo by Courtney Gold Photography