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August 4, 2021

Episode 15: Uncovering your brand with Rachel Reiter of Hopscotch Branding Studio

by Kristy Pask

This episode features a very special guest, Rachel Reiter. 

Rachel Reiter is the creative director, brand stylist and mentor of Hopscotch Branding Studio. She works closely with flourishing female entrepreneurs to create bespoke, heartfelt brand personalities that attract their dream customers and align with their purpose led vision. She is also founder of her signature brand foundation course, Brand Alchemy and monthly membership, The Branding Hub, which guides and supports passionate women in business to create an authentic, intentional brand.

When Rachel isn’t creating and mentoring, she’s raising four daughters with her husband and business partner, Matt. While she’s addicted to coffee, she’s a passionate tea lover and takes pleasure in the simple things like warm sand between her toes or curling up with an epic novel.

In addition to being extremely talented, Rachel is one of the kindest and more generous people you could meet who shares so much with us as we deep dive into branding.

In this episode, we discuss:

✨ Why is branding so important?
✨ What sets a brand apart from all of the others?
✨ What are some of the first steps to creating a brand?
✨ How do people go about branding themselves or their business?
✨ What are some of the things that you really need to consider and what is the mindset you really need to adopt?
✨ What do you really need to think about when they start building a brand?

Links and resources:

Follow Rachel on Instagram.

Visit Rachels website here.

Listen to Rachels Podcast, Brand Lover with Rachel Reiter here.

Learn more about my 12 week, 1:1 coaching program: The Holistic Marketing Method

Connect with me on Instagram: @kristypask

Book in a 1:1 single session with me here.

Find me on social media



We acknowledge the Wiradjuri, Waveroo and Dhudhuroa people as the traditional owners of the land where we live, learn, create and work. We pay our respect to Elders past, present and emerging.
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