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May 22, 2020

Why isn't your marketing strategy working?

by Kristy Pask

The number one reason I usually find a marketing strategy isn’t really working…?⁠

You haven’t actually gone *ALL IN* on it! ⁠

You said you’d post to social media 3-5 times per week, but instead you post sporadically and spend more time scrolling through the newsfeed⁠

You have an awesome collaboration idea and you have a dream partner in mind, but you haven’t asked them yet because you’re afraid they’ll say no, so you tell yourself you’re not ‘ready’ yet⁠

You really need to update your imagery but funds are tight right now, so instead of asking a friend / partner or setting up the self timer, you’ve run out of images⁠

You’ve been meaning to write a new blog post, but you don’t get that many visitors to your website so you’ve told yourself it’s not really a priority right now⁠

You’ve heard nothing but amazing things about Pinterest, but you’ve put it on the back burner because you tell yourself you just need to focus on Instagram right now⁠

You believe a little Facebook ad campaign could really help you right now, but you’ve put it in the ‘too hard’ basket ⁠

You’re worrying to much about what someone else thinks about you and your business, and you’re letting it stop you from using your voice and being the person that you need to be to grow your business… ⁠

Be honest, have you really gone all in on your marketing or are you doing bits and pieces, hoping for the best and feeling disappointed with the results? ⁠

You can change all of this today.

All it takes is one action. Repeat tomorrow. ⁠


What is one thing that you can do in the next 24 hours that’s going to bring you closer to your goal? Do that.


Repeat the process every 24 hours, you don’t have to take on everything at once. That’s overwhelming for anyone and everyone.

Back yourself, feel the fear and do it anyway. ⁠

You’ve got this 

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We acknowledge the Wiradjuri, Waveroo and Dhudhuroa people as the traditional owners of the land where we live, learn, create and work. We pay our respect to Elders past, present and emerging.
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